SCHEID VINEYARDS INC. ANNOUNCES

Marina del Rey, CA - September 8, 1997...Scheid Vineyards Inc. (NASDAQ: SVIN), announced today that the underwriters of the Company’s July 25, 1997 initial public offering have exercised their option to purchase an additional 300,000 shares of Class A Common Stock for the purposes of covering over-allotments.

On July 25, 1997, Scheid Vineyards completed its initial public offering of two million shares of Class A Common Stock at $10.00 per share through an underwriting led by Cruttenden Roth Incorporated, Laidlaw Equities, Inc. and Rodman & Renshaw, Inc.

Mr. Alfred G. Scheid, Chief Executive Officer of the Company, stated, "We are very pleased that the underwriters are exercising the over-allotment. This is a clear indication of the high level of interest from the investment community in our industry and our business. The additional inflow of capital will allow us to pursue our plans for expansion even more aggressively."

Scheid Vineyards is a leading independent producer of premium varietal wine grapes. The Company currently operates approximately 5,000 acres of wine grape vineyards and produces 14 varieties of premium wine grapes which are sold under long-term contracts with wineries producing premium California wines.